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You searched for: mediatype:movies AND collection:digitaltippingpoint AND subject:"Jobs-to-be-done Test"
|Digital Tipping Point: Amy Wohl, e-market maven 01 - Christian Einfeldt|
This is one of many short video segments which will be added to the Digital Tipping Point (DTP) archive. In this segment, Amy Wohl talks a bit about how a small upstart company could be a bigger company that has mastered a market. Open source software is a disruptive technology, and Amy is a university lecturer and consultant who says that disruptive technologies change the rules of the game in markets they are attacking...
Keywords: Amy Wohl; Wohl, Amy; disruptive innovations explained; Jobs-to-be-done test; customers too small for market leader; Sony disrupted RCA; too late for market leader; asymmetrical market skills (sword); asymmetrical market shield; sucking applications and customers out of original value network; sucking applications, Sony and transistor radios
|Digital Tipping Point: Maria Winslow, open source biz guru 02 - Christian Einfeldt|
This is one of many short video segments which will be added to the Digital Tipping Point (DTP) archive. In this particular segment, Maria re-states her discussion from segment 01 in slightly greater detail. The reason that I included both segments 01 and 02 in this collection is that I'm not sure how people are going to use this video in the future, and I want to give them options. Segment 01 will be better if you want a shorter sound bite, but segment 02 will be better if you want more detail...
Keywords: Maria Winslow; Winslow, Maria; TCO of open source software; ROI of open source software; Cost of open source software; Linux, and third party applications; Microsoff Windows, and third party applications; competition between Linux biz hub and Microsoft biz hub; value networks, competition between; Christensen, examples of competing value networks; good enough; jobs-to-be-done test; tape 177